Brand and growth
Lead Generation & Outreach
Cold email and LinkedIn outreach that opens with something real about each prospect.
For marketing agencies
Fill your agency's calendar with qualified sales calls.
An AI appointment setter for marketing agencies answers every lead and reply, qualifies it and books the call. We built Executive Stride as an agency, so we know the grind of feast-or-famine client acquisition. We give agencies a steady flow of booked calls and the AI to follow up on every one.
- clients served
- 400+clients served
- star rating
- 4.8star rating
- to go live
- 2-3 wksto go live
Example text conversation between Ava, an AI assistant for Northbeam Digital, and a lead named Chris.
- Ava (AI): Hi Chris, this is Ava, the AI assistant for Northbeam Digital. Thanks for requesting the growth audit. What kind of business do you run?
- Chris: Dental practice, 3 locations
- Ava (AI): Got it. Roughly how many new patient inquiries do you get a month, and where do most come from?
- Chris: Maybe 60. Mostly Google and referrals. Tried FB ads with another agency, didn't go great
- Ava (AI): Thanks for being upfront. The audit covers why past campaigns stalled and what we'd test first. 30 minutes with Jordan, our strategist. Tomorrow at 10:00 AM or 2:30 PM?
- Chris: 2:30 works
- Ava (AI): Booked. You'll get a calendar invite now and a text reminder an hour before.
Booked: Growth audit call, Tomorrow, 2:30 PM, 30 min with Jordan, strategist.
Speed to lead
In at 11:08 PM. Booked by 11:12 PM.
In this business, the first company to have a real conversation with a lead usually wins. Here's what an AI agent changes on a single lead.
With an AI agent on every lead
Example timeline, based on the conversation above.
4 minfrom first touch to booked
11:08 PM
Lead fills out the form
From a Facebook ad, after hours
11:08 PM
AI texts back
Personal, not a template
11:11 PM
Qualified
3 locations, 60 inquiries a month
11:12 PM
Audit call booked
On your strategist's calendar
Typical follow-up
11:08 PM lead comes in
11 hours of silence
Next day, 10:30 AM Someone emails a Calendly link
They already booked with the agency that replied first.
How our speed to lead service works and what the research says about response time.
Lead sources
Wherever your leads come from, they get answered.
Agency leads arrive from everywhere at once. Every one gets the same fast, personal reply.
Where leads come from
Ads, portals, marketplaces and forms all route to the same agent.
LinkedIn
Facebook
Google
Clutch
Upwork
Gmail
Booking discovery calls without hiring an SDR
Most agencies run sales the same way: the founder answers leads between client calls, so replies go out hours later and follow-up stops after one try. Hiring an SDR fixes the hours but adds a salary, a ramp-up period and a new person to manage.
An AI appointment setter handles the part an SDR is mostly hired for: replying fast, asking the qualifying questions, booking the call and chasing the no-shows. Your team takes the calls with the notes already in the CRM. We built Executive Stride as an agency, so this is the system we use ourselves.
Sound familiar?
Where marketing agencies lose deals.
None of these are lead problems. They're answer-and-follow-up problems, which is exactly what AI agents fix.
- 01
Referrals dry up without warning
- 02
Outreach takes hours you should spend on delivery
- 03
Leads go cold between the first reply and the call
What we report on
The numbers marketing agencies care about.
Your weekly report leads with booked appointments, then shows what moved them.
- Speed to first reply
- Minutes from a form fill or positive reply to the first message. Agencies lose deals in the gap.
- Reply to booked
- Interested prospects who land on a strategist's calendar.
- Discovery call show rate
- Booked calls that happen, helped by reminders and a quick reason to show up.
- Cost per booked call by channel
- Ads, outbound and referrals compared on the same number.
- Close rate from booked calls
- Reported back from your CRM, so we can see which channels bring buyers.
- Pipeline added per month
- New deal value from booked calls, the number that ends feast-or-famine.
01
02
03
04
05
06
Objections our agents handle
The pushback, handled.
We train every agent on your answers to the questions leads actually ask. These are the three we hear most in marketing agencies.
When a question needs a person, the agent hands off to your team with the full conversation attached.
- The lead says
“We've been burned by agencies before.”
How the agent respondsThe agent acknowledges it, asks what went wrong, and frames the call as an audit with real numbers, not a pitch.
- The lead says
“Just send me your pricing.”
How the agent respondsIt explains that pricing depends on scope, says what the call covers, and offers two times. If they insist, it hands off to your team with notes.
- The lead says
“I'm slammed this week.”
How the agent respondsIt offers a shorter slot or next week, and schedules a follow-up text so the lead doesn't quietly die.
The playbook
What we'd build for you.
Every engagement is shaped on the strategy call, but this is where we usually start with marketing agencies.
01Week 1
Map your roadmap
We look at how leads reach you today and where they leak, then plan the agents, follow-up and pipeline that fit your offer and your brand voice.
02Weeks 2 to 3
Deploy your AI workforce
We build the agents and knowledge base, connect them to your CRM and calendar, and hand your team a system that is already taking calls.
03Days 30 to 60
Optimize and scale
We read the conversations, tune the scripts and add agents and channels as volume grows, with numbers you can check every week.
The follow-up cadence
Follow-up that doesn't give up.
How the agent works a new lead in marketing agencies, from the first minute to the long-term nurture.
- 0 minSMS
A personal text that mentions the offer they asked about and asks one question about their business.
- 3 minCall
No reply? The agent calls, qualifies on your criteria and offers two times with your strategist.
- Day 1Email
A short recap of what they asked for, plus a relevant case study from your own work.
- Day 2SMS
A quick check-in with two open slots this week.
- Day 5Call
One more call at a different time of day, since agency owners are rarely free at the same hour twice.
- Day 14SMS
A last, low-pressure message, then the lead moves to a monthly nurture list.
An example cadence. Timing, channels and wording are set with you, and agents only contact leads who opted in.
What we connect to
Plugs into the tools you already use.
Your agents read and write to the systems marketing agencies already run on, so every conversation, booking and note lands where your team works. We handle the setup.
GoHighLevel
HubSpot
Close
Pipedrive
Calendly
Your AI agentsBuilt on StrideOps
Google Calendar- Facebook Lead Ads
- LinkedIn
Slack
Zapier
Typical tools in your space. Don't see yours? Ask on the call; most connect through an API.
Clients in your space
Hear it from them.
- clients served
- 400+
- clients served
- in client results
- $10M+
- in client results
- industries
- 20+
- industries
- average rating
- 4.8
- average rating
They've consistently been able to help me achieve at least 10 booked appointments on my calendar for both of my businesses separately every week for the last six months.
Jacob SnitmanBurke FinancialI don't usually do testimonials for people but we've been able to generate a tremendous amount of additional monthly income with Executive Stride. Their team is super supportive and basically hand you results on a silver platter.
Franky ShawFutrGroupI can personally attribute over $20k/mo of additional monthly income to Josh and the team at Executive Stride with their LinkedIn strategies alone. If you're not working with them I don't know what you're doing.
Stephen GomesRealtor Media LeadsGetting leads is fantastic, we have a small team and actually had too much coming in and I had to reel it back a little bit, which is a good problem to have.
Jacob SherrardElvt Marketing SolutionsSince working with Josh and his team at Executive Stride for three weeks, we have been able to book 35 qualified leads and closed 11 leads by using their LinkedIn system
Harshal DewanganDewa DirectionJosh and his team basically helped me generate over 37 booked appointments and 13 new clients, which is mind-blowing!
Kas GhorbContent RocketFAQ
Questions marketing agencies ask us.
Anything else, ask us on the call.
- Will the AI sound like our agency?
- Yes. We write the scripts and knowledge base with you, using your offer, case studies and tone. It says it's an AI assistant when asked and hands off to your team when a person is needed.
- Which lead sources does it work with?
- Meta and LinkedIn lead forms, website forms, cold email replies and inbound calls. Every source lands in one pipeline and gets the same fast follow-up.
- What happens with prospects who aren't a fit?
- The agent qualifies on your criteria, like budget, industry or company size. Poor fits get a polite reply and never touch your calendar.
- How fast can we be live?
- Most clients are live in 2 to 3 weeks. Full optimization takes 30 to 60 days while we tune the agents on your real conversations.
- Does it follow up on cold email and LinkedIn replies?
- Yes. Positive replies from outbound land in StrideOps, and the agent answers quickly with times to book, so a warm prospect doesn't wait for someone to check the inbox.
- Will it quote our prices?
- Only if you want it to. Most agencies prefer the agent to explain what the call covers and leave pricing to the strategist, and the agent follows whichever rule you set.
Let's fill your calendar this quarter.
Book a call and we'll show you the exact playbook we'd run for marketing agencies.